Apparently, real reporters didn't care that Webb's novels included sexual content. The Allen campaign kept pitching the story, but journalists kept blowing it off. Who cares about a few paragraphs from a 20-year-old novel, especially a novel embraced by conservative Republicans?
Left with no other avenues, Allen's team turned to Drudge, who apparently didn't hesitate. The online world reacted to Drudge, the political world reacted to the online world, and the mainstream media responded in turn. Now, it's on the front page.
I don't have an overarching point here, but I think it's an interesting case study on how to use the web politically.
God knows we never see that happen in Minnesota....
On an unrelated note, this morning I've already had three pieces of republican lit and one Jehovah's Witness at my door. Oddly enough, they all seem to be using the same picture of Iraq in their materials.

